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Anotasıa

 

Maqalada zamanaýı joǵary sapaly baspasózdiń jalpy jıyntyǵynan iskerlik jarıalanymdy bólip kórsetýge bolatyn negizgi belgiler taldanǵan, baspa quraldarynyń tıpologıasyna ár túrli kózqarastar qarastyrylǵan jáne bıznes-medıa anyqtalǵan.

Anotasıa

 

V state analızırýıýtsá osnovnye prıznakı, po kotorym delovoe ız- danıe mojet byt vydeleno ız obshego massıva sovremennoı̆ kachestvennoı̆ presy, rassmatrıvaıýtsá razlıchnye podhody k tıpologıı pechatnyh me- dıa, daetsá opredelenıe delovyh SMI.

Annotation

The article analyzes the main features by which a business publication can be distinguished from the general array of modern high-quality press, considers various approaches to the typology of print media, and defines the business media.

KİRİSPE

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